Advertisers will be able to place out-stream video ads on Cosmo.ru, Bazaar.ru, Goodhouse.ru, Graziamagazine.ru, Esquire.ru and Popmech.ru sites on all platforms on desktop and in mobile.…
Tag: VIDEO ADVERTISING
ZENITH: ADVERTISING MARKET OF RUSSIA WILL SLOW DOWN TWICE BY 2020
In 2017 Russian advertising market grew by 14% to 417 billion rubles, according to Association of communication agencies of Russia (ACAR). It will gradually slow down…
GPMD AND IMHO TOLD ABOUT PROJECTIONS FOR VIDEO ADVERTISING MARKET
Yesterday ACAR – the largest professional Association of advertising market of Russia – has published a report on the results of 2017. We asked key players…
RUSSIAN MARKET OF ONLINE VIDEO ADVERTISING INCREASED BY 26% IN 2017
According to the data of online advertising seller Gazprom-Media Digital (GPMD), in 2017 Russian market of online video advertising grew by 25.8% and amounted to 8.3…
ANTON SAVINOV: DRAIN THE SWAMP
Causes of the decline of traditional media – how hipsters “squeeze” “parents” under “Macarena” and Konstantin Kinchev and join hands to build new media industry. Now…
IMHO WILL SELL ADVERTISING IN VIDEOS OF RUSSIAN TV CHANNELS ON YOUTUBE
IMHO Company will sell video advertising in YouTube videos posted by Russian TV channels, Vedomosti writes. These include shows, news releases, and series hosted by channels…
MYWIDGET HAS LAUNCHED A DESIGNER TO CREATE VIDEO ADS
myWidget presented a free video designer for myTarget advertisers. With this tool, you can create your own promotions in a few clicks and use them in…
DEPUTIES WANT TO REGULATE THE VOLUME AND DURATION OF VIDEO ADVERTISEMENT IN INTERNET
The volume level of advertising that interrupts the shows of video in the Internet will be regulated. It will not exceed the average volume of the…
IVI WILL START TO SELL SMART TV APPS OF RUTUBE AND OTHER PARTNERS
In 2018 Russia’s largest online cinema ivi starts to sell the application of Rutube on the Smart TV platform on an exclusive basis, as well as…
DMITRY PASHUTIN: NEW ADVERTISING FORMATS - NEW FEATURES AND ISSUES
It is no secret that video advertising for quite some time remains one of the main drivers of growth in the advertising market, both globally and…