PENETRATION OF THE INTERNET IN RUSSIA. THE RESULTS OF 2017

16 million Russians use the Internet only on mobile devices.
19% of the population of our country has TVs with SMART TV function at home.
However, only 10% of those who have a SMART TV, use this feature regularly, while 48% – do not use it.
During the year the use of mobile Internet in the segment of 55+ has increased by 2 times!
These and other interesting results in the GFK study “PENETRATION OF INTERNET IN RUSSIA. THE RESULTS OF 2017.»

87 million people aged 16 years and older are Internet users in Russia (+3 million users over the past year).67 million Russians 16+ (56%) use Internet on mobile devices (growth of +20% for the year). Among older people the share of Internet users rose by a quarter for the year, mobile Internet – in 2 times. 16 million Russians (13,2% of the total population 16+) use Internet only on mobile devices. Moscow – 7,1%, other cities – 12,7%, villages – 16,4%.

The share of Internet users on mobile devices only, is 18,4% among young people 16-29 years, 15,3% among the middle-aged 30-54 years and 5,4% among older people 55+.
19% of Russians 16+ has TV with function of Smart TV at home. 52% use Smart TV regularly or from time to time (the share of real users of Smart TV among Russians in age from 16 and older is 10%), 25% never used Smart TV, 23% tried to use Smart TV but stopped.

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